Dixie Motor Speedway

Promotional, Marketing and Corporate Event Opportunities

Dixie Speedway is capable of designing custom packages to meet your exact objectives.  Let us help you promote your brand, product or company outing here at Dixie. Thousands and thousands of patrons pass through our gates each summer. We would love to have you as part of our Dixie family. 


Night at the Races

You will be the title sponsor of a Weekly Series event at Dixie Speedway.  In addition to exclusive use of our Dixie VIP SkyBox or Hospitality Pavilion, you as our client will have the ability to display products on our concourse, your logo will be placed in our print advertising for the season, have your name tied to each aspect of the night, give the command to start the engines, start the race with the green flag and most importantly.....have fun!!   



The most popular board is our 8’ x 16’ Mega-board, placed above the backstretch wall, displayed for everyone in attendance to see.


Division Sponsor

Each division at the Speedway is available for sponsorship; your name will be tied directly to the division.  This includes each time the division is competing, in all press releases, advertising, schedules, etc.

Divisions include: Outlaw Super Late Model Dixie Cup Series, Pro Late Models, Modifieds, the Factory Stocks, the Bombers, Figure 8’s 


Nightly Sponsors for big nights:  i.e. Eve of Destruction Nights presented by General RV, the "Big One" presented by the Mid-Michigan Toyota Dealers – "Draper 125"


Hospitality and Group tickets

The Dixie Skybox VIP suite and Hospitality Pavilion are available for you and your guests during various events throughout the season. Your night will begin socializing with your friends and guests followed by a catered meal in one of our hospitality areas.  Then get ready for some real action as you take in some great racing from your reserved premium seats. Group tickets are available for groups as small as 20 people or as large as 1200+ based on availability.  Discounts begin at 15% and increase to 25% for larger groups.


Additional Opportunities

This menu is only a starting point.  A variety of sponsorship, advertising, signage, and promotional opportunities can be specifically designed to fit your needs.  The goal at Dixie Speedway is to provide custom marketing support which satisfies specific needs and goals for our guests and clients.

Thank you for considering Dixie to meet your advertising and company outing goals.  If you would like to discuss these opportunities further or to set up a meeting please contact Dixie Speedway at 989-624-9778 or drop us an email to: This e-mail address is being protected from spambots. You need JavaScript enabled to view it. .






Official Track Photographer

Dennis Freeman

 photos by: Rabi Adhikari,

Performance Images, Track Side Photos, Taylor Green & GMG


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